Online coupons are becoming an increasingly popular way to advertise and market your hotel. According to ComScore, in a Press Release featured on their site, the growth of consumers using these online coupon sites shows that:
“With rising consumer costs affecting many Americans, coupon sites saw their traffic soar in May as people looked for ways of reducing their monthly budgets. The category grew 11 percent to 24.5 million visitors during the month, as each of the top five sites in the category experienced double-digit gains. Coupons, Inc. led the category with 7.2 million visitors (up 20 percent), followed by Eversave.com with 5.2 million visitors (up 13 percent) and CoolSavings.com with more than 5.1 million visitors (up 24 percent).”
With these statistics to back-up the large amount of people looking for online coupons, here are some simple tips for promoting your hotel using coupons:
Since there are many coupon sites out there, here are some of most popular coupon sites for hotels specifically and for sites that offer all types of coupons.
It’s easy to set-up an account on any of these sites and once you do, you will be well on you way to attracting more business to your hotel and making your online presence more valuable to your consumer.
In conclusion, it’s important to keep your business on top of new hospitality trends and coupons are the way of the future for online advertising - with low or little cost to the advertiser. With the surge in users looking for coupons these days there is no reason not to start promoting your website by creating online coupons!
Source: Milestone Internet Marketing